Privacy Policy

1. Scope of This Policy

This Policy applies to website visitors, Starter Stack users, prospects, clients using BrownBelt Protection System or FightFlow, people who contact FPM AI or book calls, and individuals whose data is processed through client systems installed or operated by FPM AI. It covers both website activity and relevant hosted-system activity.

2. Information We Collect

A. Information You Provide Directly

We may collect:

• Full name;
• Email address;
• Phone number;
• Business name;
• Website URL;
• Business address;
• Industry;
• Booking details;
• Onboarding information;
• Account access information;
• Business descriptions;
• Service details;
• Customer/member information provided by clients;
• Billing information.

Billing information is processed securely through third-party payment processors such as Stripe. FPM AI does not store full credit card numbers.

B. Client-Provided Customer and Lead Data

Clients may provide or upload customer, member, prospect, or lead data for use in FPM AI systems.

This may include:

• Names;
• Phone numbers;
• Email addresses;
• Lead source;
• Inquiry history;
• Booking status;
• Missed-call information;
• Membership interest;
• Review/referral campaign lists;
• Past lead databases;
• Reactivation lists;
• Pipeline stage information.

This data may be used for:

• Missed-call recovery;
• Lead intake;
• Booking reminders;
• Nurture follow-up;
• Review requests;
• Referral requests;
• Reactivation campaigns;
• Pipeline management;
• Paid campaign follow-up;
• Reporting and system performance tracking.

C. Technical and Usage Data

We may automatically collect:

• IP address;
• Device type;
• Browser type;
• Pages visited;
• Time on site;
• Referral source;
• Click behavior;
• Form submissions;
• Conversion events;
• Ad tracking data;
• Cookie and pixel data.

This may be collected through tools such as:

• Google Analytics;
• Meta Pixel;
• Microsoft Clarity;
• CRM platforms;
• Scheduling tools;
• Ad platforms;
• Website analytics tools;
• Email/SMS systems.

3. How We Use Information

We use information to:

• Deliver subscriptions and services;
• Operate hosted systems;
• Build and maintain conversion websites and landing pages;
• Operate CRM and pipeline systems;
• Answer missed calls;
• Route and organize inquiries;
• Send booking confirmations and reminders;
• Send nurture follow-up messages;
• Request reviews;
• Encourage referrals;
• Support reactivation campaigns;
• Support paid ad campaigns where applicable;
• Process payments;
• Provide onboarding and support;
• Improve system performance;
• Monitor campaign performance;
• Track pipeline movement;
• Retarget ads;
• Comply with legal obligations;
• Prevent misuse, spam, fraud, or abuse.

4. Consent and Permitted Use

We collect, use and share personal information with consent or another basis permitted by applicable law. The purpose and the service requested determine how information is used. Providing contact details to request a gift, support or a diagnosis does not by itself grant blanket permission for unrelated marketing.

Clients must have the necessary consent, authority or other lawful basis to provide customer, lead or member information for each intended use. They must maintain accurate permission records and respect opt-outs. FPM AI does not independently verify consent for every contact on a client-provided list; that does not remove either party’s legal responsibilities.

5. Data Roles

FPM AI is responsible for personal information it collects for its own website, inquiries, billing, support and business operations.

For client-provided customer, member, prospect or lead data, the client determines the purpose of processing and the permitted communications. FPM AI acts as a service provider or processor to operate the agreed systems. The legal labels and responsibilities may vary by jurisdiction.

Clients are responsible for the source, accuracy and permitted use of their contact data. FPM AI processes that data for the agreed services and remains responsible for its own applicable privacy obligations.

6. How We Share Information

We may share information with service providers necessary to deliver FPM AI systems and services.

These may include:

• Payment processors;
• CRM platforms;
• Email service providers;
• SMS providers;
• Scheduling tools;
• Website and hosting platforms;
• Ad platforms;
• Analytics tools;
• AI software providers;
• Data storage providers;
• Contractors assisting with fulfillment or support.

Examples may include platforms such as Stripe, Google, Meta, Microsoft Clarity, CRM systems, email/SMS providers, and hosting/software vendors.

We share only what is reasonably necessary to provide services, operate systems, process payments, improve performance, comply with law, or protect FPM AI.

7. Advertising, Pixels, and Retargeting

FPM AI may use advertising pixels, cookies, and tracking tools to understand website activity, improve marketing, and retarget relevant ads.

These tools may collect:

• Page views;
• Clicks;
• Conversion events;
• Device data;
• Referral source;
• Ad engagement;
• Form submission events.

Users may be able to manage cookies through browser settings or platform-level ad preference settings.

8. SMS and Email Communications

Communications may include responses to requests, gift access, booking confirmations, reminders, onboarding and support. Review requests, referrals, nurture, reactivation and marketing messages are sent only where permitted and within the applicable service scope.

Where consent is requested for marketing, it must be a separate, affirmative choice. You can withdraw marketing consent by replying STOP to SMS messages, using the unsubscribe link in marketing emails, or contacting FPM AI. Reply HELP for SMS help. Message frequency varies and message/data rates may apply.

Opting out of marketing does not necessarily stop necessary service or transactional messages where legally permitted. Mobile opt-in information and consent are not sold or shared with third parties for their own marketing; providers may process them to deliver authorized communications.

9. Data Retention

We retain information only as long as reasonably necessary to:

• Provide services;
• Operate hosted systems;
• Maintain accounts;
• Comply with legal obligations;
• Resolve disputes;
• Enforce agreements;
• Prevent fraud or abuse;
• Maintain business records.

Retention periods may vary depending on the type of data, service used, legal requirements, platform limitations, and client status.

10. Onboarding, Hosted Systems and Access

During onboarding, we use the business details, assets, approved messaging, calendar settings and authorized account access you provide to configure your agreed system. Client contact data is used only for authorized functions within the service scope. Old database reactivation is part of FightFlow and is not included in BrownBelt.

The standard launch target is 7–10 business days or less after completed onboarding, verified access and required approvals; FightFlow also requires ad-account readiness. The first three complimentary BrownBelt proof clients have a 48-hour deadline to supply all onboarding inputs, followed by a target of 48 hours or less for fulfillment after complete onboarding.

Access to paid hosted systems depends on Active Service. Cancellation, non-payment or termination may pause automations, disable hosted pages or restrict CRM access under the applicable service terms. That does not remove continuing privacy rights or legal retention obligations.

BrownBelt is month-to-month, with no refunds after a billing cycle begins except where required by law. FightFlow’s signed agreement governs its term and delivery-based launch refund. See the Terms of Service for cancellation and refund terms. A refund or cancellation does not itself determine whether personal information must be retained or deleted.

11. Data Exports and Transition Window

Upon cancellation or termination, a limited transition window may be provided.

This transition window is typically 3–7 days unless otherwise stated in a signed FightFlow agreement.

During the transition window, FPM AI may provide, where applicable:

• Contact exports;
• Campaign data;
• Creative assets;
• Relevant system data;
• Basic funnel or page structure information.

Clients are responsible for requesting exports during the transition window.

After the transition window, FPM AI may delete, archive, anonymize or restrict access to data, subject to legal retention duties and individual privacy rights.

FPM AI is not responsible for lost data if export is not requested during the transition window.

12. Data Migration

FPM AI may provide reasonable data exports during the transition window.

FPM AI is not responsible for:

• Rebuilding systems;
• Migrating platforms;
• Recreating automations;
• Transferring proprietary workflows;
• Transferring prompts;
• Transferring templates;
• Reconfiguring third-party tools;
• Training replacement providers.

Migration support must be separately agreed in writing.

13. Security

We use reasonable safeguards to protect personal information, including:

• SSL encryption where applicable;
• Access controls;
• Password-protected systems;
• Platform-level security tools;
• Internal access restrictions;
• Limited access based on role and need;
• Reasonable administrative and technical safeguards.

No system is 100% secure.

Data transmission and platform usage carry inherent risk.

Clients are responsible for keeping their own account credentials secure and promptly notifying FPM AI of suspected unauthorized access.

14. International Processing

FPM AI and its providers may process or store information outside Canada, including in the United States. Information in another country may be accessible to courts, law enforcement or public authorities under that country’s laws.

Cross-border processing does not remove FPM AI’s accountability for personal information under its control. We use reasonable contractual and other safeguards appropriate to the processing. Contact [email protected] with questions about providers or processing locations.

15. Individual Rights

Subject to legal limitations, individuals may request:

• Access to personal information;
• Correction of inaccurate information;
• Deletion of personal information;
• Withdrawal of consent;
• Information about how data is used.

Requests may be sent to:

We may verify identity before processing a request.

For customer/member data controlled by a client, we may direct the request to the client business because the client is the Data Controller.

16. Children and Minors

FPM AI systems are intended for use by businesses.

FPM AI does not knowingly collect personal information directly from children.

Because combat gyms may serve minors, clients are responsible for ensuring that any minor-related customer/member data provided to FPM AI is collected and used with proper consent from the appropriate parent, guardian, or authorized person where required.

17. Client Responsibilities

Clients are responsible for:

• Collecting data lawfully;
• Maintaining proper consent;
• Honoring opt-outs;
• Keeping contact lists accurate;
• Responding to customer/member privacy requests;
• Providing accurate onboarding information;
• Complying with privacy, email, SMS, advertising, and consumer protection laws.

Clients must not provide unlawful, inaccurate, outdated or non-consented data. FPM AI remains responsible for its own obligations under applicable law.

18. Hosted Access and Privacy Rights

Temporary extensions or transition support do not create an ongoing right to use paid hosted systems after service ends. However, ending service or platform access does not remove privacy rights or obligations that continue under applicable law.

19. Updates to This Policy

We may update this Policy as services or practices change. We will post the updated version with its effective date and provide notice or request new consent where required by applicable law.

20. Contact

Martial Marketing Agency Inc.

Operating as FPM AI™ / Fit Profit Marketing AI™

Brampton, Ontario, Canada

[email protected]

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Earnings and results disclaimer

We don't believe in get-rich-quick programs or shortcuts. We believe in hard work, adding value, and serving others, and our systems and resources are built to help you do that. As stated by law, Martial Marketing Agency Inc., operating as FPM AI, cannot and does not make any guarantees about your ability to get results or earn money with our ideas, information, systems, services, or strategies. We don't know your business, and your results depend on things like your offer, pricing, market, staff, follow-through, and member experience.

Nothing on this page, on any of our websites, or in our emails is a promise or guarantee of leads, booked trials, memberships, revenue, or future earnings. Any financial numbers referenced here, or on any of our sites or emails, are estimates, projections, or past results. They should not be considered exact, actual, or a promise of potential earnings. All numbers are illustrative only.

Results may vary. Any testimonials, case studies, or past client work shown are not claimed to represent typical results. They show what some clients have done and should not be taken as average or typical results.

You should perform your own due diligence and use your own best judgment before making any investment decision for your business. By visiting this site or interacting with any part of it, you agree that you are fully responsible for the investments you make and any outcomes that may result.

© 2026 Martial Marketing Agency Inc. FPM AI is operated by Martial Marketing Agency Inc. All rights reserved.