For BJJ, MMA, Muay Thai, boxing, and martial arts gym owners

Stop losing the people who already want to train at your gym.

BrownBelt Protection System picks up the calls you can't get to, replies to new inquiries, sends quality leads to your gym with a conversion focused website and books trials while you coach. We set it up and keep it running, without relying on ads. Scale after you fix the foundation.

Book My Leak Check

Month-to-month. Live within 10 business days of completed onboarding, or your first month is refunded.

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You're teaching a class. Someone is trying to reach you.

A parent calls about kids' classes. Someone fills out your trial form at 9 PM. A guy books a trial and never walks in.

You tell yourself you'll follow up after class. Then class runs late, a member needs you, and the day is gone.

  • "Who called during the 6 PM class?"

    Nobody picked up, so they called the next gym on Google.

  • "Did anyone text that trial lead back?"

    By the time someone replied, they had lost interest.

  • "They booked. Why didn't they show?"

    No reminder went out, and nobody followed up to rebook them.

  • "Our members love it here. Why so few reviews?"

    Nobody asked at the right moment, so the next parent searching sees less proof.

Those people already found you. They picked your gym. Then they slipped through the cracks.

More ads won't fix a bucket full of holes.

Most agencies want you to spend more on ads. But when calls go unanswered and trials don't show, ads just pour more people into the same holes. You pay more and lose people the same way.

Fix the leaks first. Then add more flow.

BrownBelt Protection System patches the five places gyms lose people:

  1. Your website

    A fast, mobile-first page that makes your trial offer clear and easy to request.

  2. New inquiries

    An instant text and email reply, then follow-up so they don't go cold.

  3. Phone calls

    A voice receptionist picks up when your team can't. Missed calls get a text back.

  4. Trials

    Easy booking, reminders before class, and a message to rebook if they miss it.

  5. Happy members

    Review and referral requests sent after good moments at your gym.

Every piece is connected. So someone who calls at 8 PM on a Monday can be booked, reminded, and on your mat by Thursday.

What changes when BrownBelt is running

  • Coach with a clear head.

    New people get a reply and a way to book while you teach. Your phone can wait until class is over.

  • End your night with nothing to chase.

    Replies, reminders, and follow-ups keep going without you. You only step in when a real person needs you.

  • Build the gym people recommend.

    Happy members get asked for reviews and referrals at the right time. More of your good work shows up where new students look.

  • Get more from the attention you already earned.

    Your signs, ads, and word of mouth already bring people to you. BrownBelt helps more of them make it to their first class.

BrownBelt Protection System

Everything we install under your gym

One connected system, set up around your classes, your trial offer, and your schedule. You approve what it says before it goes live.

  • A front door that works on phones

    • Mobile-first website or landing page, when you need a new one
    • Your trial offer, clear at the top
    • A simple form and chat to request a trial
  • Fast replies to new inquiries

    • Instant text and email reply
    • Follow-up messages so leads don't go cold
    • Quick questions to sort and route each lead
  • Backup when nobody can pick up

    • AI voice receptionist for overflow calls, using answers you approve
    • Missed-call text-back
    • Hand-off to your team when a question needs a person
  • Trials booked, reminded, and rebooked

    • Trial and consultation booking
    • Confirmations and reminders
    • No-show follow-up and rebooking
  • Reviews and referrals that get asked for

    • Review requests after good moments
    • Help responding to reviews
    • Referral requests to happy members
  • One place to see every lead

    • CRM and pipeline access
    • System monitoring and upkeep
    • Standard support when you need it

BrownBelt Protection System

$147/month

Founding price

  • Month-to-month. No long-term contract.
  • Built, tested, and kept running for you.
  • Live within 10 business days of completed onboarding, or your first month is refunded.
Book My Leak Check

Text, email, call, and AI usage is billed separately.

Not included in BrownBelt

  • Paid ads or ad spend
  • Old-lead reactivation (that's FightFlow)
  • Off-Page SEO, Daily blogging, or content
  • Sales coaching or call training
  • Custom software builds

We stand behind the install. You and your team still run the trial and sign the member.

Three steps to stop the leaks

  1. Book your leak check.

    Answer a few quick questions and pick a time. On the call, we look at how your gym handles calls, forms, trials, and reviews.

  2. We install BrownBelt.

    Send us your details and access. We build it, test every path, and launch within 10 business days of completed onboarding.

  3. You coach. The system follows up.

    Calls get covered, trials get reminded, and happy members get asked for reviews.

Book My Leak Check

Your other options, and what they leave on your plate

You could fix this a few ways. The real difference is how much work still lands on you and your staff.

  • Hire a marketing agency

    You get
    Ads that bring more people to your gym.
    Still on your plate
    Answering those people, following up, and chasing no-shows. Plus the ad spend on top.
  • Buy software and set it up yourself

    You get
    A tool full of features.
    Still on your plate
    Learning it, building the follow-ups, testing them, and fixing things when they break.
  • Hire more front desk help

    You get
    Someone to answer the phone during their shift.
    Still on your plate
    Wages, training, and covering nights, weekends, and sick days.
  • BrownBelt Protection System

    You get
    The whole system, built, tested, and kept running for you. Made only for combat gyms.
    Still on your plate
    Running great trials and signing new members.

    $147/month. Month-to-month.

FightFlow: the BlackBelt Growth System

Need more people coming through your door, too?

Once BrownBelt is catching your leads, FightFlow adds more flow. It includes everything in BrownBelt, plus:

  • Old-lead reactivation. We clean up your past inquiries and reach back out to bring them in for a trial.
  • Paid ads on Meta or Google. Landing pages, forms, and lead routing that feed straight into the system that already follows up.
  • Monthly reporting. We adjust based on lead quality, bookings, and who actually shows up.

Best for gyms with an old lead list, a budget for ads, and room for more students.

FightFlow pricing

  • Single ChannelMeta or Google

    $547/month

  • Dual ChannelMeta and Google

    $847/month

Ad spend is separate and paid by you. Month-to-month with a signed agreement. On your leak check, we'll tell you straight if your gym is ready for FightFlow.

Prabh, founder of FPM AI

A letter from the founder

Why I focus on combat gyms

Hey, I'm Prabh.

When I was a kid, I got bullied a lot. Boxing and wrestling were the first things that gave me solid ground to stand on. Muay Thai came later and made that foundation even stronger. I've been watching martial arts and the UFC since I was 11.

So in November 2024, after an eight-week camp, I finally stepped into the ring for my first fight. It was a charity boxing match raising support for kids fighting cancer.

The physical part was easy. The mental part was not.

The day before the fight, right after weigh-ins, I sprained my rear left deltoid. I lost about 80% of the control and speed in my jab. I stretched it. I massaged it. It still wasn't right, and I was sure I was going to lose.

About 45 seconds into round one, my left arm gave out. All I could hear was my coach yelling, "Keep your hands up!" He had no idea why they kept dropping. So I adapted and fought southpaw for most of the fight.

I won by unanimous decision. Honestly, stepping in meant more to me than the result.

  • Prabh's first charity boxing match, November 2024, photo 1 of 4
  • Prabh's first charity boxing match, November 2024, photo 2 of 4
  • Prabh's first charity boxing match, November 2024, photo 3 of 4
  • Prabh's first charity boxing match, November 2024, photo 4 of 4

November 2024. My first fight, for a childhood cancer charity.

Gyms like yours gave me my confidence. Somewhere near your gym, there's a kid getting picked on, or an adult who's finally ready to try a class. If they call and nobody answers, they might not call anyone else.

I can't coach them. You can. My job is to make sure they reach you: the call gets answered, the trial gets booked, and they show up.

I'm also working toward my boxing mitt-work and master functional trainer certifications, so one day I can help teach beginners inside gyms too.

My goal is simple. Help as many combat gyms as I can, so you can help more people.

Certifications

Proof I put in the work off the mats too, so the systems I build for your gym are done properly.

  • Ecommerce Certified Specialist Certification earned by Prabh, founder of FPM AI
  • Social Media Marketing Services and Principles Certification earned by Prabh, founder of FPM AI
  • AI Marketer 1000x AI Certification earned by Prabh, founder of FPM AI
  • Copywriting Certification earned by Prabh, founder of FPM AI
Prabh Founder, FPM AI

Questions gym owners ask before booking

Don't see yours? Ask it on your leak check, or call Prabh at 365-998-9727.

Is $147 a month worth it for my gym?

Think about what one new member is worth to you over a year. If BrownBelt helps you keep even one or two people who would have slipped away, you can do the math.

On your leak check, we look at your real calls, forms, and trials, so you can judge it with your own numbers.

How much work is this for me?

Not much. You send us your schedule, common questions and answers, pictures & videos and account access necessary for complete setup. We build it, test it, and launch it. Then we show you the member journey to expect.

How fast does it go live?

Within 10 business days or less after your onboarding is complete and we have access. If we miss that, your first month's fee is refunded, and we still finish the install.

I already have a website and a CRM. Do I have to switch?

Yes, we must get you set up in our systems to ensure the greatest experience possible, it saves you money and makes your gym operations extremely efficient. If you do not like change, do not fill out the form.

Is this AI? Will it feel robotic to my students?

AI and automation have gotten very advanced as of late. They can handle the speed: the voice receptionist, instant replies, and follow-ups. They use the answers and booking rules you approve, and pass anything tricky to your team. We do quality checks before official launch.

The real relationships stay with you and your coaches.

Is there a contract?

BrownBelt is month-to-month with no long-term contract. You can cancel before your next renewal by following the notice steps in your service terms.

FightFlow uses a signed agreement, and it's month-to-month too.

Can I get a refund?

Refunds cover two situations. If you don't finish onboarding within 7 days, we cancel and refund the service fee you paid. If we don't finish your install within 10 business days of completed onboarding, your first month's fee is refunded.

We don't give refunds for a change of mind or for results, because how your members experience your classes are in your hands.

Are there any other costs?

Yes, usage. Texts, emails, calls, and AI usage are billed separately and aren't refundable once used. With FightFlow, ad spend is also separate and paid by you. Overall, it ultimately depends on the volume your gym gets but we never got any complaints for usage fees.

Do you guarantee new members?

No. Nobody can honestly promise that. What we stand behind is the install: live within 10 business days of completed onboarding, or your first month is refunded. We ensure your systems are dialed in as much as possible to get you the highest quality leads but your team still runs the trial and signs the member.

Do I need to run ads for this to work?

No. BrownBelt is the foundation layer your gym must stand on. It works on the calls, high conversion website, forms, messages, reviews & referrals so you can continue coaching your class without a lead passing your gyms guard. FightFlow adds ads later, when your gym is ready for more.

Will this work for my kind of gym?

BrownBelt is the foundational pillar that all gyms must stand on. It is built for many different martial arts schools, such as: BJJ, MMA, Muay Thai, boxing, kickboxing, karate, and taekwondo schools. It fits best if people already call or ask about trials, but you can't get to all of them while you teach.

If your gym gets very few inquiries right now, that is still fine, but do not expect a massive flood of leads from the start.

What happens after I fill out the form?

You'll pick a call time on the next page. On the call, we map where people slip through and tell you if BrownBelt or FightFlow is the right fit. If we cannot help whatsoever, we'll say that too instead of wasting your time and money.

See your leaks before you pay for anything.

Answer four quick questions, then pick a time. On the call, Prabh walks your gym through the same five leaks above and shows you which ones are open right now.

  • We check your website, calls, replies, trials, and reviews
  • You see exactly what BrownBelt would set up for your gym
  • If your gym doesn't need it, we'll tell you that instead

Rather talk now? Call 365-998-9727

Step 1 of 4

What do you need help with?

Pick the closest one. You can change it on the call.

We only use your details to prepare for your call.

Not ready for a call yet?

Grab the free FPM AI Starter Stack. It's built for combat gyms, and you keep access for life.

  • Your 24/7 AI CMODrafts follow-ups, offers, posts, and texts for your gym. Use this as your own consultant in a pocket.
  • No-Show Destroyer™A simple way to get more booked trials to actually show up.
  • The RCCO Prompt FrameworkFour parts that get you better answers from AI.
Get the Free Starter Stack

Free. BrownBelt and FightFlow are separate paid systems.

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